Side Hustle Spotlight: Virtual Event Planner

Blog | April 22nd, 2024

Side Hustle Spotlight: Virtual Event Planner

As more companies realize virtual events’ importance instead of live ones, it’s time to learn about planning them. It has become a popular side hustle for extroverts, and many people are nailing the game. 

You can be a virtual planner with minimum investment and targeting the right audience. Managing virtual events is a breeze. How? We have curated a basic guide to help you understand this field’s requirements, opportunities, and growth.

How To Get Started?

Begin by familiarizing yourself with the various aspects of virtual event management, including technology platforms, event formats, and audience engagement strategies. Consider opting for online courses or attending workshops to gain specialized knowledge in virtual event planning. 

Next, build a strong network within the industry by connecting with other event professionals. You can join relevant online communities and attend virtual networking events. 

Start small by offering your services to local organizations or businesses looking to host virtual events, and slowly expand your portfolio as you gain experience. You need to stay updated on the latest trends and developments in virtual event technology to provide the most effective solutions.

Training, Certification, and Permits

While there are no specific permits required to become a virtual event planner, obtaining relevant training and certifications can enhance your credibility. Here are some options to consider:

Event Planning Certification

A certification in event planning can provide you with foundational knowledge and skills that are applicable to virtual event planning. Organizations like the Event Planning Institute (EPI) offer online courses and certifications in event planning.

Virtual Event Management Courses

Look for specialized courses or certifications focused specifically on virtual event management. These programs often cover topics such as virtual event platforms, audience engagement strategies, and technical aspects of virtual events. Organizations like the Event Leadership Institute (ELI) offer courses in virtual event management.

Technology Training 

Familiarize yourself with the various virtual event platforms and software tools commonly used in the industry. Many platforms offer training resources and certification programs for event planners.

Job Opportunities  

You can try applying for the following jobs or start working independently. 
  • Freelance Event Planning: Work as an independent virtual event planner, taking on projects for clients on a freelance basis.
  • Event Planning Platforms: Join online platforms such as Upwork, Fiverr, or Thumbtack that connect event planners with clients seeking virtual event services.
  • Corporate Events: Offer your services to businesses and corporations looking to host virtual conferences, workshops, or team-building events.
  • Nonprofit Organizations: Volunteer your skills to plan virtual fundraising events, galas, or awareness campaigns for nonprofit organizations.
  • Wedding Planning: Extend your services to couples looking to organize virtual weddings, receptions, or bridal showers.
  • Educational Institutions: Work with schools, colleges, or universities to plan virtual graduations, orientations, or academic conferences.
  • Social Events: Plan virtual parties, reunions, or celebrations for individuals and families looking to host memorable online gatherings.

Expected Returns

Entry-level virtual planners might earn around $20 to $30 per hour or charge a flat fee of $500 for smaller events. As you gain experience, you could earn $50 to $100 per hour or command fees of $2,000 to $5,000 for more complex virtual events. 

However, the average hourly pay for a Virtual Planner in the USA is $30.45 an hour. The virtual event planning industry offers ample opportunities for financial success and professional growth in a rapidly evolving digital landscape.

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